New "Wholesale body lubricant" product adoption process is any potential consumer awareness, trial and adopt or reject the new product process. Development from potential consumers to adopters go through five stages: awareness, interest, evaluation, trial, formally adopted. "Wholesale body lubricant" Marketers should carefully study the different characteristics of each stage, to take appropriate marketing strategies to guide consumers to complete the adoption process as soon as possible intermediate stage. Adopters of new "Wholesale body lubricant" products are divided into five types: innovators, early adopters, early majority, late majority and laggards. The speed of new product promotion mainly depends on the target market of consumers and new product features. Five types used by different value-oriented, leading them to adopt a different attitude of new "Wholesale body lubricant" products, the speed of adoption and promotion of new products for speed play an important role. The relative advantages of the new product, compatibility, complexity, resistance and transmissible to try new products will affect the adoption and promotion of a great extent.
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