Focusing on the Russian market, the CEO of hao introduced the russians in cross-border electricity on online shopping habits. Among them, surprisingly, adult product from China market is popular in Russia, successful one of the top five categories in the cross-border electricity. Hao to point out that, from the point of view, shopping time russians Friday Saturday hardly online; June, July and August are the russians for the tourist season, so also is the off-season for e-commerce sites. In addition, because the time difference and the reason of consumption group is located, the Russian people began to place the order after departing from Beijing time. From the buyer on the distribution of online users are mainly concentrated in the west of the urals in Russia, especially in Moscow, Moscow State,Petersburg and Leningrad state.
Category, sell like hot cakes, according to the Russian people are buying the most is the clothing shoes and hats, followed by 3 c digital and auto parts, again is adult product .
And on the way to communicate, russians like hair stand inside letter and E-mail communication, so the EDM is a very effective way of marketing.
Shopping habits, the russians are very value the price of the goods, decisions generally see the price first, then the logistics, like "bargain" repeatedly, and be able to accept inferior quality goods. Hao to think, this is mainly due to the russians for Chinese goods price estimate is too low, the expectations of quality is too high, think can use low price to buy goods of high quality.
In addition, the Russian online like sharing, recommendation and bask in, and trust from the recommendation of a friend. Figures show that about 40% of the Russian buyers will buy again after finish goods evaluation. In Russia as a result, people often log in online community that marketing is a kind of very effective means.
Hao also noted that detailed product description for the electricity supplier sales are a great help.So want to have more selling sex toy, can edit your product description carefully.
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